Hey. I brought you something from Vietnam.
I think it’s special. I know you’ll love it.
New Saigon Trading Co.
From the heart of Vietnam
Every product we carry was made by someone who cares deeply about their craft. We exist to make sure that care reaches you.
Featured Products
Grown in Vietnam’s Central Highlands, this single-origin Arabica comes from the Lam Dong region, where elevation, soil, and climate shape coffees with structure and depth. Sourced through direct relationships with producers, it reflects a geography-first approach focused on consistency, care, and long-term stewardship.
The coffee is washed and roasted with a more developed profile, emphasizing balance and reliability rather than experimentation. The result is a structured cup with gentle sweetness and a composed finish, suited for everyday drinking while still rewarding attention.
This is our flagship offering and a clear expression of how we work. Grounded in place, produced with intention, and selected for quality that holds up over time.
Origin: Lam Dong, Vietnam
Variety: Arabica
Process: Washed
Roast Profile: Full City Roast
Tasting Notes: Caramel, plum
Best For: Espresso, Moka Pot, Phin, French Press
Grown in central Vietnam, this single-origin Liberica comes from Quảng Trị, a region where the variety has quietly persisted despite its rarity in the global coffee trade. Liberica is known for its resilience and scale, producing a cup profile that stands apart from Arabica and Robusta, both structurally and aromatically.
This coffee is naturally processed with anaerobic fermentation and roasted to a city profile, allowing its inherent character to emerge without excess. The cup is expressive yet composed, offering depth and sweetness while remaining clear and intentional. It reflects a careful balance between exploration and restraint.
This is an ultra-premium and limited offering, selected to highlight a lesser-seen side of Vietnam’s coffee landscape. It represents our willingness to engage with rare and distinctive products when they meet our standards for quality, clarity, and origin.
Origin: Quảng Trị, Vietnam
Variety: Liberica
Process: Natural anaerobic
Roast Profile: City
Tasting Notes: Jackfruit, floral honey
Best For: Espresso, pour-over, Phin, French Press, Moka Pot
New Saigon Trading Co. exists to share goods from Vietnam that are worth having. We focus on craftsmanship, cultural depth, and thoughtful design, choosing products that carry character and meaning.
Beginning with single-origin coffee, our work is guided by respect for the people, land, and traditions behind what we offer. Each product is selected with care and intention, meant to be enjoyed slowly and appreciated for where it comes from.
Read over Coffee
Read Over Coffee is New Saigon Trading’s journal, a place to share Vietnam’s coffee story, its history, culture, and craft. Each piece is written to be read in about 8–12 minutes, giving you a small pause in your day to slow down, take a breath, enjoy a few sips, and discover something beautiful.